Fiche de PRODAN Silvana

PRODAN Silvana
Docteure
Equipe "Modèles et Discours"
  • Publications
Publications
Michael Heide, Silvana Prodan, Barbara Kreis-Engelhardt. Kommunikation als KPI im Employer Branding im Kontext der Sozialwirtschaft – eine Fallstudie. Journal of Media Research - Revista de Studii Media, 2024, 17 (1 (48)), pp.35-60. ⟨10.24193/jmr.48.2⟩. ⟨hal-05372680⟩
Michael Heide, Silvana Prodan, George Lazaroiu, Barbara Kreis-Engelhardt, Alexandru-Mihai Ghigiu. Communication as a Key Performance Indicator in Employer Branding in the Context of the Social Economy—A Quantitative Study. Behavioral Sciences, 2024, 14 (4), pp.303. ⟨10.3390/bs14040303⟩. ⟨hal-04742956⟩